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Journal
Plain-English notes on hair, routines and what’s in the tube.

Leave-in or rinse-out? How to choose on any given day
The same tube can do both. Here’s how to decide when you’re standing in the bathroom with wet hair.

How much cream does your hair actually need?
The most common mistake with a rich cream is using too much of it. A few reference points help.

What silk protein does for hair, in plain English
Silk has been a beauty ingredient for a long time. Here’s what “hydrolyzed” means and why the number on the label matters.

Chlorine, salt and your hair: a swimmer’s routine
Pool water is rough on hair. A few small habits before and after a swim make a real difference.

How to prep your hair before heat
A blow-dry or a flat iron goes better when you start with the right base. Here’s the order to do it in.

Why the ingredient list has silicones in it
Silicones have a mixed reputation. Here’s what they’re doing in Gold Re-Set, and when you might want to clarify.